Online selling is the specific process of offering products or services to customers from local markets to distant locations via online channels like websites, online marketplaces, online stores, and social media shopping platforms.
Since the global coronavirus attack in 2020, you will find online sales have risen sharply around the world. Due to social distancing and periodical lock-down in many places, people became more dependent on online purchasing in different parts of the world. You may have noticed that people placed orders for daily necessities wherever online shopping was possible, not just in developed nations or for particular products. That resulted in a global boost that continued with the change of shopping habits of people who weren’t even habituated to online shopping.
All of the vertical marketplaces with similar product categories and horizontal marketplaces with different products of close niche and characteristics took the lead in online sales. You see, global marketplaces also experienced a significant increase in regular customers. However, local online marketplaces also got a higher boost by selling daily products like groceries, food items, daily household products, medicines, medical supplies, etc. This escalation of buying products from online marketplace also made a revolutionary volume lift for supplier & dropshipping marketplaces. The statistics show a lot of new online sellers. With the advantages of lower investments and higher sales, offline sellers successfully converted themselves to online sellers and entered the market.
Let's take a look at the sell giants who are in the top 10 in online selling globally:
Amazon:
Amazon is the biggest marketplace for sellers and buyers worldwide. It has various submarkets within the main domain in various primary local languages of the continents. Amazon has very scientific pricing for its products. 44% of total buyers of the world verify the price of a product on Amazon before purchase. You can have its own advertising system Amazon Advertising for better visibility of your listing. You have to register your personal brand in Amazon as Amazon Brand Registry and personal dispatching system named Fulfilled by Amazon or FBA which is applicable for even other websites’ non-Amazon products. It has a quick delivery system of its own called Amazon Prime too.
With the brilliance of its all around performance with 1,608,000 employees worldwide, Amazon gained a revenue of $469.822 bn in 2021-22.
eBay:
eBay is one of the first virtual sale platforms and has more than 1.7 billion listings operating with 187 million users in 190 markets worldwide. You get its own Global Shipping Programme and different style of optimizing your product listing to increase visibility. eBay also has facilities like advertising your offers with eBay-promoted listings. With its own specialized final value fee between 10% - 12%, eBay sets the final total selling cost including shipping and handling fees.
Last year, eBay created a revenue of $10.42 Bn with its 10,800 employees worldwide. It has been promoted to a NASDAQ-100 & S & P 500 company as a website 26 years after its beginning in 1995.
Shopify:
You know that Shopify is one of the most popular online store communities where you can create your own independent eCommerce store with a lot of modern-age facilities. You can choose from more than 100 built-in designed stores with ownership of the website, SSL certifications, blogs and numerous tools at a very low monthly rate to set your own store. Most interestingly, it also has its own community to support Shopify owners with many technical parameters and advertisements.
With a 10,000+ manpower strength, Shopify has earned $4.61 Bn revenue last financial year for its global performance.
Etsy:
Etsy is the global marketplace, internationally famous for handcrafted, unusual, materials’ selling platform. You will find It as a unique place for artists, crafters, collectors and vintage product sellers. It charges 5% of the listed price on sale.
Etsy generated $2.33 Bn revenue in the last financial year with 2000+ manpower strength.
Ali Baba Group:
Ali Baba is one of the best B2B suppliers’ marketplace for international business. It has a wide stock of products with multiple manufacturers and suppliers with global shipping and branding services. You can enjoy its international shipping service which makes it an excellent dropshipping portal for global business.
You will find several websites for different modes of online selling such as TaoBao for C2C, Tmall for B2C, Ali Express for B2C & Alibaba for B2B. The group earned a revenue of $853.06 Bn with more than 250,000 global employees.
Craigslist:
You can have this one as the simplest global platform to sell anything you like. This is a very simple platform where you would just put your listing of anything you want to sell for free. This works more in local business and is ideal for the sellers and buyers who want to meet together.
Craigslist has earned $694 ml revenue in the last financial year.
Handshake:
This is a wholesale selling platform which focuses more with suppliers and retailers to interact among themselves. This is famous for selling out of the box unique products even not produced in mass amounts or numbers.
You will find this Shopify integrated platform is controlled manually with CSV and Excel uploads, however, it is easy to use. The system is good to use by wholesalers to maintain stocks, fulfill orders and track sales without much technical knowledge.
Target:
This is a famous retailing marketplace in the USA for selling multiple category products in the global platform. Target has created Target Plus for a better acceptance of online deals more in number. You are taken as a Target Plus vendor for selling as the brand has a good acceptance to the retailers as well as customers. The best thing in target is the huge diversified categories they have for numerous products.
It has generated $106 Bn revenue with its online and around 2000 offline stores.
MyDeal:
MyDeal is the biggest online selling platform of Australia. You can have more than one million products stored in 3,500 categories. With a monthly visit of 5.5 mil on an average, this is an ideal marketplace allowing vendors to sell their own products. MyDeal has only one limitation of not having its own fulfillment service yet, the vendors have to depend upon their own services.
Flipkart:
Flipkart is the biggest Indian online marketplace made in India. The customer strength is more than 100 mil. Considering the highly growing market in India after China, Flipkart is increasing its vendor and variety of product strength day by day. Now, being collaborated with Walmart, it holds the maximum online market share in India. Flipkart also owns Flipkart Wholesale for B2B, Myntra for fashion and apparel speciality, and Cleartrip for tour and travels. You will have its own fulfillment service called eKart.
It generated $5.5 Bn revenue last year with a team of 30,000 people in manpower.
The discussion can not be ended here.Online selling is the new trend and increasing in every part of the world day by day. Not only the new sellers and new selling companies are appearing in the market, the existing sellers are also increasing in volume and number by newer strategic domains and facilities. It is a highly competitive global market and very hard to find a top list as places are changing very quickly apart from a few big giants.
Let us discuss the same thing once again after a few months and see how many changes we can find.
Till then, Have a good time ahead!
